SD's Top 10 Power Electronic Companies

Chennai based Numeric Power Systems Ltd. which had made it a habit of clinching the top slot, did it yet again bagging the Most Prestigious SD's No1. Power Electronic Company of the year award. The company is also the largest manufacturer of Online UPS Systems in India making it the SD’s No.1 Online UPS Company of the year and also the SD’s No. 1 Line interactive UPS Company of the year awards.

All the three firsts related to UPS, went to Numeric, making it the most successful UPS company in the country. The company netted the total revenues of 471.62 crores, up from 430.45 crores over the previous years turnover. Hence registering a growth of 9.56% in revenue term, this is just above the standard industry growth which according to us happens to be 7%. Industry awaited & gossiped Numeric’s future, but Numeric surprised all and sundry by quickly rolling out its own brand (Digital HPE I 33) from its Salem & Chennai Plants. Result increased profit and faster turn-around time to customer request.

Rank-2009

Company Name

Turnover
In INR crs

Last Year
Rank

Growth
Trend

#1

NUMERIC POWER SYSTEMS LTD.

471.62

#1

#2

DB POWER ELECTRONICS PVT. LTD.

265.00

#2

#3

PCI LIMITED

113.72

#3

#4

UNILINE ELCTRONICS PVT. LTD.

85.23

#5

#5

CONSUL CONSOLIDATED PVT. LTD.

80.00

#4

#6

HIREL ELECTRONICS PVT. LTD.

71.47

#8

#7

TRITRONICS (INDIA) PVT. LTD.

51.10

#7

#7

HITA TECHNOLOGY PVT. LTD.

51.10

#6

#8

TECHSER POWER SOLUTIONS PVT. LTD.

44.06

#9

#9

DELTA ENERGY SYSTEMS (INDIA) PVT.

42.53

#10

#10

POWER ONE MICRO SYSTEMS PVT. LTD.

36.70

NP

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Rank 2009

Company Name

Growth In %

Strength

#1

NUMERIC POWER SYSTEMS LTD.

9.56

9442.54

#2

DB POWER ELECTRONICS PVT. LTD.

12.77

5324.09

#3

PCI LIMITED

13.85

2335.27

#4

UNILINE ELCTRONICS PVT. LTD.

25.34

1853.25

#5

CONSUL CONSOLIDATED PVT. LTD.

-11.01

1531.17

#6

HIREL ELECTRONICS PVT. LTD.

71.93

1932.60

#7

TRITRONICS (INDIA) PVT. LTD.

5.27

1073.60

#8

HITA TECHNOLOGY PVT. LTD.

2.96

1050.98

#9

TECHSER POWER SOLUTIONS PVT. LTD.

8.04

972.48

#10

DELTA ENERGY SYSTEMS (INDIA) PVT. LTD.

41.06

1333.01

STRENGHT : Growth that would have been achieved on a fixed scale of 500 crores. If a company grows from 2 crores to 4 crores, growth is 100%. While a company growing from 100 to 110 crores shows a growth of only 10%. This anomaly is addressed by Strength. Strength is comparative growth of various companies on a fixed scale. Also considered is the market presence, after sales support, end-user education and system up-time.

APC, Emerson and Eaton’s who didn’t disclose turnover figures terming it to be their company policy. For UPSs sales of these companies, SD estimates APC’s UPS sales to be around 625 crores, while Emerson is some where around 585 crores. Another leading company Eaton’s Power Quality is estimated around 177 crores. These figure are just SD’s estimates through our own market sources and information coming out of Government agencies.

Here it is worth mentioning that Govt.’s Right to Information policy has come good to evaluate the unknown to a certain extent.

Pune based DB Power Electronics Pvt. Ltd. has emerged as SD’s No. 2 Power Electronic Company in the country. They were also the SD’s No.2 Online UPS Manufacturer in the country. The company netted revenues to the tune of 265 crores up from 235 crores it netted in year 2007-08. A growth of nearly 12.77%, again justabove the industry average. DB are also the SD’s No. 2 Online UPS Company in the Country.

PCI Limited which entered the SD Ranking only last year managed to stichk to its 3rd spot in the SD Ratings. PCI has the largest installed base in above 500kVA rating UPS Systems. The company netted revenues to the tune of 113.72 crores, making it the SD’s No. 3 Power Electronic Company of the Year. PCI are also the SD’s No. 3 Online UPS Company in the country.

Another strong performer in the last few years have been the Delhi based Uniline Energy Systems Pvt. Ltd. Which was jumped one spot to make to the 4th spot in SD Rankings. Uniline netted revenues to the tune of 85.23 crores making it in to the SD’s top 5 Club. A growth of over 25% which is triple the Industry average. Uniline are also the SD’s No. 3 Line-interactive UPS Company of the year.

Consul have slipped one spot in the SD Rankings. The company netted revenues to the tune of 80.00 crores, down from previous year turnover of 89.90 crores. Making it the SD’s No. 5 Power Electronic Company of the year. Consuls have grown from 74.50 Crores in 2006-07 to 89.90 crores in 2007-08, but slipped to 80.00 crores 2008-09. However the first two quarter of the current financial year have been good there by allowing it to aim at 100 crores in current financial year. However Consul’s are still the SD’s No. 5 Online UPS company in the country.

Hi-Rel Electronics Pvt. Ltd. Gandhi Nagar, Gujarat which went for major re-positioning of the last financial year seeing its revenue dip from 51.00 crores to 41.57 crores has been one of the rare success story in 2008-09. This year company netted revenues to tune of 71.47, a whopping growth of over 70%. The success saga made it the SD’s No. 6 UPS manufacturer of the country. The company are also the No. 4 Online UPS company in the country.

Kolkata based HiTA Technology Pvt. Ltd. Which has stunned one and all last year had to settle for joint No. 7 with Delhi based Tritronics which has been steadly increasing its strength. HiTA and Tritronics netted a turn over of 51.10 crores and were jointly crowned SD’s No. 7 Power Electronic Company of the year. Strengthwise Tritronics has a slight edge over HiTA Technology Pvt. Ltd.

Steady growth & improved performance has been the hall mark of Bangalore based Techser Power Solutions Pvt. Ltd. They were crowned SD’s No. 8 Power Electronic Company of the year. With increasing presence in the North, no wonders, if company ends up even higher in the top 10 rankings chart in the coming years. The company netted total revenues of 44.06 crores up from 40.78 crores it had in 2007-08, a growth of over 8% which is at par with the industry average of 7%.

There is new entrant in the No.9 spot, Gurgaon based Delta Energy Systems with a UPS turnover of 42.53 crores (US$ 9.05 Million) up from 30.13 (US$ 6.15 Million) in 2007-08 clined Sd’s No. 9 Power Electronic Company of the year award.

Clinching the last spot in the SD’s Top 10 Club was another south based company Power-One Micro Systems Pvt. Ltd. being adjudged the SD’s No. 10 Power Company of the year with a turnover of 36.70 crores.

Conclusion: The Slowdown trends was clearly visible among the top 10 companies barring one or two company which did exceptionally well, with margin squeezed as volume wise there is increase in sales of almost all the companies. In all 715 companies were reached, here it is worth mentioning that many manufacturer have switched their line of business owing to severe price pressure. It’s a volume game with small margins, only the bigger and better will survive. Another visible trend adopted by many a regional majors is the pick & choose method adopted by companies. Regional players are playing in their own niche market where the biggies do not interfere. UPS being almost a necessity with every business establishment it is such a huge market that despite tough competition there is scope of survival for one and all. Slowdown has only taken the rosy freshness out of the business, but the scent still remains.

These rankings are limited to the companies responding to our survey and data provided by them.

EDITOR, SOFTDISK

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