SD'S POWER ELECTRONIC INDUSTRY ANALYSIS
YEAR ENDING MARCH 2016

SLOW GROWTH
The year 2015-2016 was a flat year for the UPS industry. Some companies grew while others failed to do so. The industry netted revenues to the tune of INR 5121.74 crore. This is exclusively the end-user sales figure. However the over all industry revenue was estimated at INR 5375.00 crore approx. The reason why the total industry revenue is much higher then the actual end-user sales is because many a companies procure finished products from others & brand them as theirs, and our survey team gets the turnover from both, resulting in duplication. With nearly 342 companies responding to our survey, giving us the information we sought in great detail, knowing fully well how much the company has man-ufactured with excise paid. And also trying to find out, which companies procure finished products from others & brand them as theirs, an exercise which We have been doing only since last seven years, we did all of it again to give continuity to the process.

Out of 342 companies responding only 181 companies were awarded with SD Ratings.

However most of companies are facing it with ease to match quarter to quarter sales of 15-16 in 16-17. We are sure the figure which we have arrived at i.e. the actual end-user sales revenue of has definitely crossed INR 5375.00 crore mark in the current fiscal.

Growth wise it has been a mixed year with some of the majors growing while others dipping.

Revenue-wise : This year 2015-16, the industry grew by 6.3% & revenues grew up to 5121.74 crores, a clear indicator that less than 5% growth in last two years is over and even fiscal (2016-2017) the growth will be over 6.5% for sure.

Volume-wise : Industry grew by 18.6% over previous year in volume terms. This clearly indicates shrinking margins. Drops in revenues while increase in volume.

One must be clear in mind that this is a very good performance considering the stiff competition and the squeezed margins in view of hammering the companies got during the global economic meltdown & currently facing Indian Rupee slide and a strong dollar value.

Of the total revenue of 5121.74 crores, Online UPSs accounted for 91% while Offline / Line interactive UPSs accounted for nearly 3% while other products including Services & change of batteries accounting for the rest. We have not included the Home UPS sales figure in this analysis .

Of the total revenue organized sector accounted for nearly 76% while 24% came through semi organized and unorganized sector.

SD FINDINGS
Softdisk went about finding the state of the industry and also how deep they were actually effected by recession, The first two quarters of the financial year 2016-17 were better than last year. Projects have been few but the demands continue, in the current fiscal no major projects came up baring a few. Banks have now after two quarter started their purchases it is only in September that the things started moving. The overall effect is putting expansion plans on hold. They have given more stress on best utilization of their existing facility and infrastructure. Growth for big IT, ITES & TELCOM segment even during recessionary trend continued its positive trend for tower infrastructure. This has kept mid segment market for UPS going well (up-to 200KVA). A small power data center with power requirement of 20, 60, 200KVA rating are also going as per plans. The Industrial market segment covering Power, Energy, Manufacturing, Steel, Cement, Oil & Gas, always experienced steady and normal growth of 10-12%. The same is continuing in this year. Softdisk believes that more and more people are moving towards Solar. Solar PCU units are the new mantra for the UPS Companies, some have even manufactured and installed Grid Tied Solar UPS, with hybrid charge facility (Photovoltaic & Mains).

With consolidation being the mantra for Industry. One can say the entire Online UPS market can be divided into following APC-Schneider, Eaton, Numeric, Consul, Uniline, Delta, CyberPower, Hitachi, Other Major players Switching AVO, Socomec, Power One, Techser & Hykon & the rest. Talking of market share Numeric has the highest market share of 15.95% followed closely by Emerson 15.70%, APC 14.97%, Consul 7.03%, AVO 4.15%, Delta 3.89%, Eaton 3.54% & so on as shown in graph above. While other major players account for rest. However Emerson Network Power has now been acquired by Platinum Associates of USA & will operate under a new name from January 2017.

SD ESTIMATES
Softdisk had predicted in August 2015 that the total industry revenue will cross INR 5500 crore mark by March, 2016. We talked to Industry Captains trying to know what the Industry leaders thought. Many had little or no doubt to what Softdisk has predicted earlier, even though this response was at time when the global economies were trying to come out of worst ever economic crises, and Indian market was also shaken by it. As on date we feel that nearing 5121 crore mark for end-user sales and 5375 crore mark including secondary sales was quiet a close prediction. Softdisk remains committed to transparent reporting, in-depth analysis and always throwing up forecast & estimates which you can Rely Upon.

We have Faith, You Rely on us, We Rely on facts.

According to Mr. Rajaram Rammurthy, MD E&C With the government opening up markets for FDI and making the environment more conducive for foreign players to conduct business in India, consolidation is imminent and the only way to go and better for Indian manufacturers to exit. Price war among the players in the industry coupled up with unfair customer buying practices, erosion in the supply chain wherein viable suppliers getting marginalized, consolidation for achieving economies of scale will happen. Price being the foremost parameter for purchase, technology is taking a backseat as far as purchases are made.

China as a country is a global hub for most products (of even MNC brands) that one can imagine today. With several foreign brands getting their products made in China for global distribution, China is and will continue to be the leader in manufacturing volumes and prices. Moreover, China being such a huge manufacturing hub, the electronics components are available to them at very low prices and their manufacturing ecosystem is excellent. India and the average Indian manufacturer with the resources available to them will find it very difficult to match Chinese prices in the mass market products.

With the “Make in India” initiative under way, more foreign companies have entered India. The strategy of many of these companies is to manufacture locally in India, but still supply at Chinese prices to capture the market. With the average Indian psyche that believes in foreign brands, and even several Government departments favouring foreign brands, the market is all wide open for foreign brands and companies to invade leading to disadvantages for Indian brands and manufacturers to survive.

He further adds Indian UPS Industry is no doubt growing. The competition is very fierce and there is price war. Market is very fragmented and the Industry associations are not very effective in streamlining the industry or the customer’s buying procedures. Customers are getting more brand agnostic and focussing more on prices. Government orders have a high procurement costs which is very unfortunate. Payments are hard to come by. With the foreign players coming into business, dealer segments and channels are becoming a bigger challenge for the Indian UPS Manufacturers.

Talking on the subject of slowdown in the market Mr. N K Agrawal of Delhi based Microtek laments that in 2015-16 market has been slowed down and was not buoyant. This financial year the economy world over is moving under the shadow of fear of major recession in US and Europe, also the Chinese depreciation of their currency has made the market slowdown further, it will not impact Indian markets but spillover effect is showing its signs, the falling rupee is one such sign. In-spite of all this we still feel that the UPS Segment will show a growth in this year also all though low. We have to give some time to the new govt at the center which is trying its best to bring back the economy back on track. (Here it is worth mentioning that Softdisk figure does not include the revenue generated by Inverters, which too is effected by the slow down.) As regards to our expansion we will be coming up with complete range of Solar products he adds.

According to Mr. Deepak Singh Thakur, Director Delta follows the concept of economy of scale ensuring right product and right quality. Delta also has its local manufacturing unit at Rudrapur and Gurgaon. Delta Power Solution’s manufacturing plant at Rudrapur, India (first Green manufacturing facility in India) has a capacity of manufacturing UPS up to 4000 kVA along with battery banks, harmonics filters, accessories and allied products to provide an end to end power backup solution. UPS assembly line is equipped with latest equipments and fully automated test stations to perform full range of parametric test for ratings up to 500 kVA (largest rating as single module), Environment chamber to perform UPS burn- in test at elevated temperature, Variable voltage and frequency source for testing UPS as per practical site conditions and simulating worst case utility conditions, Pure resistive as well as variable power factor load to perform UPS full load test for practically all conditions and get rid of any infancy failure in UPS.
In addition to providing technologically superior, quality products that meets the global standards, Delta Power Solutions local manufacturing at helps meet another dimension of business needs today - On time and short delivery times. Current day business needs require that projects are completed on time as projects overruns lead to an unprecedented opportunity loss in Telecom, IT setups, Data Centers, Medical establishments and Industry at large.

According to Mr. Narayan Sabhahit Managing Director, Techser Power Solutions Pvt. Ltd, Bangalore, believes that after the tough financial year of 2014-15, 2015-2016 was very challenging year due to high volatility in the market and fierce competition for top-line pie. Techser consciously decided to avoid any 'cut-throat' competition paradigm. We diligently decided that it is better to work on healthy orders rather that 'vanity orders' which could only boost top-line but adversely affecting bottom-line. The year also has been a year of consolidation with respect to our restructuring manufacturing and services offerings. We tried to strengthen our work force wherever required which enabled us to bounce back in to the market more strongly. What made us feel better was having a stable government at the centre will aided in better confidence for foreign companies to invest in India. India has been an attractive destination for long for several foreign companies, but the major problem has been the red tape in conducting business as the laws of the land have been inherently quite ambiguous even for Indian Companies and entrepreneurs. In this regard introduction of BIS registration for up to 5 k.Va of UPS’s being made Mandatory is welcome sign. The Objective in particular is correct that products meet certain safety standards. However, the formulation of the process could have been better. They should have been more specific. I feel that the important line of products that need to be certified for Safety are the equipments used for homes. They are mainly off the shelf products which conform to a certain configuration.

Online UPS are used for specific commercial purposes in a supervised environment compared to a home UPS / Inverter. Hence they are not standard off-the-shelf products in the Indian context. Every customer has a different specification requirement and hence it also qualifies as a custom product / solution. Under such circumstances, the product that is built may have a different DC Bus, Charging requirements, Input / Output Sockets, Display requirements, Redundancy requirements etc. It is not practical to get every configuration to be tested and certified considering the high certification and registration costs. Hence, based on the above premise, the Online UPS should not have been included in the mandatory certification / registration requirement, or the guidelines should have been made with certain exceptions. Having said the above, it should not be construed that products can be made and supplied of poor quality. It is certainly a big task for most manufacturers and costs time and money to get certified and registered for meeting the mandatory requirement.

According to Mr. R K Bansal Managing Director Uniline Energy Systems Pvt. Ltd. elaborated on this issue, according to him when we speak about market, we have an enterprise market segment in mind. Most of the top notch UPS companies like APC, Eaton, Numeric etc to some extent mostly serve this business segment. Our strength lies in Govt. sector & PSUs. As per our understanding, the market segment revenue (excluding precision A/C, Electrical distribution, etc.) for UPS Systems is close to INR 4000 Cr. Looking at the present market scenario, the revenue collection from this segment shall be within INR 3500 to 5000 Crore in the current fiscal this year. We had a tough time this year with revenue falling by over 30% in 2014-15, however we able to arrest this trend as the dip was merely 1% in 2015-16, all though many companies have done well but general tendency is of slump. The expansion plans are put on hold by most of the big names in IT, ITES. Even the aggressive companies in IT infrastructure segment are no exception. There is more emphasis on best utilization of existing IT facilities and also human resource. Even the Data Centers projects in telecom segment with few exceptions are either postponed or put on temporary hold. Governments buying has also gone down as many a governments projects have been put on hold. In BIS requirement the awareness and understanding is missing among several UPS manufacturers and several smaller players are not aware of such requirements. In addition, the home users’ awareness that only BIS certified / registered products should be bought is also low. The business of small players and “fly by night” competition will continue to be the same in the unorganized segment, which has been a good market for the small players. BIS registration is not going to have any impact on the price of products as long as price is the major deciding factor of a customer making the purchase. This will not change in the foreseeable future. The challenges for the organized players in the organized segment is expected to remain the same – price, supply and service.

On the question of BIS Mr. Sriram Ramakrishnan, MD, Consul says Mandatory BIS implementation for UPS upto 5kva is a step in the right direction. It will benefit the customers who currently face a challenging situation in evaluating an UPS and were getting disillusioned with the products available in the market, thereby affecting the image of the UPS manufacturers in India. The move towards mandatory BIS for UPS upto 5kva has cleared up a lot of air by bringing in standards for the product. It has reduced but not totally eliminated the so called “fly by night” operators, that can only be achieved through a program to educate customers as a lot of customers adopt a price first stance for evaluating and buying a UPS. BIS standards implementation will not necessarily lead to increase in profitability due to reduction in number of competitors. This is a very simplistic view of the scenario, in reality the situation is more complex, customers are today looking at ways to cut costs especially corporate. There is a relentless move to drive costs down, internal dynamics of companies in the UPS manufacturing segment make some of them reduce costs to unviable levels. This results in a burnt earth policy that results in buyers pushing other UPS manufacturers to follow suit.

Price is the key in a commodity market. A UPS is not a commodity especially for the larger 3 phase or Enterprise Class UPS. The Chinese effect is strong in the small single phase UPS and lower capacity three phase segment as the domestic manufacturers were caught on the wrong foot with old technology and high prices. In this segment it will be a challenge to match the Chinese players on price keeping in mind the infrastructure and manufacturing scale that they have built. With no differentiation in technology and features, single phase and smaller three phase UPS has become a commodity product with low margins. The enterprise class UPS segment is at the other end and dominated by European and American MNC’s. Growth of the Indian UPS industry has been anemic for the last two years. This has forced many UPS players to diversify. But with now signs of economic growth, we look forward to atleast strong single digit growth this year and next, he laments.

On the other hand Mr. Arun Ghosh, MD, CyberPower India is of the view that Implementing BIS up to 5 kVA of UPS’s is being made Mandatory, it is good for Branded / Manufacturing Companies. As a growing market, India is our main focus of attention. The main advantage is we have our own manufacturing plant with our own separate design, R&D and implementation teams. If there is a demand for a new design, we can get that ready within speculated time. These factors place us a notch above the rest in the market. A major challenge faced by Indian UPS market is the import of cheaper systems, local brand with poor quality products, competition from unorganized sectors, fluctuating commodity prices etc. But due to BIS implementation made mandatory, the companies have become organized and aggressively pushing their products at a reasonable price and with advance technology. As a result, small companies and “fly by night” operators will be unable to cope up with this situation and will lose ground. He also feels that introduction of BIS registration for higher kVA of UPS's to be made Mandatory should be welcomed. This will help to rationalize the quality of products and stop the mushrooming imports. He also believes that the upward trend in the Indian market is expected to continue, with consistent growth projected over the coming 2-3 years as a result of steady demand from various end user sectors.

As per Mr. Christo George, Chairman & MD, implementation of BIS registration for up to 5 KVA of UPS’s is made Mandatory is a good decision. This will ensure the safety and quality of products. This decision also helps the customers to determine the quality. BIS standard in general will be good not only for the end customers but also for the industry suppliers as this will help genuine players / manufacturers to be in the market for a longer period. The market for inverters and UPS in India is fragmented and there exist a large number of small unorganized players manufacturing sub-standard and local products. The presence of these large numbers of unorganized suppliers with lower priced product offerings has resulted in stiff competition in the domestic/SOHO segments, especially in the less-than-1 kVA and 1-5 kVA segments. By implementing BIS certification the small players who offer cheap rates with low quality will be thrown out from the market.

However he believes that unorganized suppliers are not playing much in the higher capacity segment. So it is not a must to implement BIS for higher KVA UPS. Generally the higher capacity UPS requirements are mostly custom made and the supplies will be based on the quality and subsequent testing. This is not the case with smaller capacity UPS. Hence BIS need not be mandatory for higher capacity UPS.

The major challenges that UPS manufacturers face are the low-cost imports from China and Taiwan, as well as increasing raw-material prices. As end users have specific applications and different requirements, it is important for suppliers to offer customized solutions to survive and sustain high growth in this fiercely competitive market. Cheap imports from China and Taiwan, paralleled by mounting raw material prices, will pose significant challenges to Indian UPS manufacturers. The increase in battery prices, coupled with rising manpower costs, has resulted in UPS suppliers struggling to maintain their margins. Different end users of UPS have specific applications and, hence, they expect product customization to suit their requirements. It will be important for suppliers, therefore, to offer customized solutions to end-user groups. This will help them survive and sustain higher growth rates in this fiercely competitive market. He also feels by applying BIS standards the number of competitors will definitely come down. However we feel that it might not give an increase in profitability he laments.

According to Mr. Rabindra Agrawal, MD Switching Avo as most of the components of UPS are importing, the cost of UPS will go up due to the increased Dollar rates. It is good in one sense for Indian UPS manufacturers as the cost of finished UPS from China will be increased further. So time has reached for the Indian manufacturers to mass produce the UPS below 5kVA instead of depending on the China Import. But at the same time reverse auction is killing all & sundry. The only way customers can be spoken out of is by explaining the demerits of Reverse Auction and making them understand. (1) In some tenders, customer is procuring at prices which are higher than what they would otherwise procure in closed tenders. (2) Customers are getting supplies which are compromised in terms of specifications which they are unaware. On the Supplier’s side, (a) the reverse auctions are just too time consuming, sometimes the process takes almost a full day, (b) too much dependence on network/internet connectivity and infrastructure issues (c) Customers themselves setting unrealistic starting bid prices.

BIS certification is a welcome initiative by the government. This will ensure that all goods are safe to be used by the the end users. However lack of testing centres / facilities coupled with vast inventory vide importing by thousand of Indian vendors will make it extremely difficult for importer to get a BIS certificate timely. However he does not think so that BIS certification will throw out small players. Yes, may be fly by night operators will be thrown out. I feel even if small time manufacturer, if they have a good system with satisfactory procedures, BIS certificate will be a blessing and eventually the BIS can be a big tool to improve the small/medium manufacturer.

He adds service & support are our forte. Third Party Servicing / Maintenance is a concept that is emerging since the last few years. Big Customers adopt this concept to ensure single point of contact for maintenance to ensure that they concentrate on their core competency. It is a good option, as long all UPS are serviceable by anybody. Web have taken this to a new level, by introducing App oriented services. Several big service companies are adopting this and the concept is catching up. This is mainly because of poor understanding and trivializing the important issue. Most organizations are becoming too sensitive to costs and are taking hasty decisions to award support to third parties he laments.

According to Mr. K V Nachiappan, Director, Numeric, today Indian power conditioning market is getting more sensitive and mature to the evolving needs of the businesses. With India assuming a key role in the Asian economy, businesses have become attuned to the fact that they need to be robust in terms of infrastructure to attract and retain investors. Hence, Business Critical Continuity is being viewed strategically and upcoming businesses are realizing the importance of factoring and aligning it as key component in the overall business model. Adding further they say we view the present market scenario as an opportunity to strengthen our company’s presence in Industrial market segment. Extremely low prices are unsustainable if quality/service levels are to be maintained. Price erosion beyond a point hurts all stake holders – manufacturers, channel partners, customers, etc. If it continues beyond a point it will lead to disastrous consequences for vendors. We have taken a wise decision not to take up orders were we have to cut down on margins this has lead to increased profitability where we are successful to a great extent and the results are showing but top line takes the hit.

Softdisk believes that UPS manufacturers are supplying and installing a POWER CONDITIONING product, A CAPITAL EQUIPMENT and not a box pushing activity. In the absence of a detailed technical selling based on performance, reverse auction becomes a simple number game for everyone. This will lead to killing the very industry practice itself and the customers will realize this after few years later. If this is for computer stationery (or) purchase of tube lights etc then the reverse auction is Ok as most competitive bidder will sell more.

According to Mr. I B Rao & Mr. M R Rajesh of Power One Micro Systems Pvt. Ltd. opines that Softdisk has a scientific approach towards market analysis, for its volume and revenue of the UPS Market (UPS + Batteries and service sales).

By 2015-16, UPS sales may touch the 5200 Crore mark subject to considerable recovery in IT business segment. With India assuming a key role in Asia, businesses have become attuned to the fact that they need robust power continuity support infrastructure to attract and retain investors. Having mentioned a Robust system, the BIS Compulsory Registration Scheme for Safety is a healthy initiative to provide safety and quality for UPS particularly for Line interactive range.

The entire industry should join together to cooperate towards a healthy price bid and avoid reverse auction which creates an unfair evaluation, especially reverse auction of After Sales Services. Most reverse auctions are based only on price without considering financial, technical, service capability and product reliability of the organization should not be encouraged. Further, such a practice will only reduce and weaken the already stagnant market.

The UPS being a technical solution which provides a lifeline for today’s business requirements and financial transactions should not be treated as a commodity sale. But rather, as a technical offer which provides “Power Continuity Solutions” and must be given its due respect.

According Mr. Shankar Nagali, Cosmic Micro Systems, now a days we see service tenders being floated separately many a companies import low quality products, install and maintain it for three year and leave the scene giving rise to such service tenders being floated. He was very vocal on the subject of third party maintenance that it is common knowledge that, though UPS being a proven technological concept, differs in its construction based on manufacturer. Components for spares sometimes become inaccessible leading to servicing difficulties resulting in replacement of a UPS with another equivalent product. This method proves costly for the maintenance vendor and the customer loses the original asset quality which is not clearly visible during the life of the maintenance contract. This is a perceived loss to the customer. UPS OEMs on the other hand lose their valuable service revenue which was hitherto their assured income. This unhealthy practice is being practiced by most UPS OEMs, and as a matter of safeguarding their own interests and incomes. Refraining others from taking maintenance of other makes is difficult to implement, as there are numerous unorganized players. Customers should also verify the claims of a third party service company about their capability to service of other makes as the absence of that could lead to a huge loss to them in the form of degraded product / performance and damage the operational efficiency of their organization leading to fresh purchase. Such OEMs not realize that such practice not only defame their company but also whole industry.

Different views were expressed on taxation front. Where one segment believes that UPS imports should be exempted for taxes the segment talks of protecting the interest of Indian UPS Manufactures. According to Mr. Vinod Kumar of Arvi Systems & Controls Pvt. Ltd., Bangalore believes Govt. should considering the importance of UPS systems in a growing economy and keeping in view the power Scenario what it is, the Govt. should certainly exempt all UPS systems from import duties, Customs Duties, excise duties etc. Although “The government is quite conscious of the power scenario in the country, yet it seems that all the new addition to the installed capacity do not gives us the comfort of continuous power even by the year 2020. Despite this grave situation, there are no special incentives or support for the UPS installation except in a very limited way. Considering the importance of UPS Systems in a growing economy and keeping in view the power scenario what is it, the Govt. should certainly exempt all UPS Systems from import duties and excise duties” , he laments. However with the passages of GST bill he is very happy and is anxiously awaiting the tax percentage to be implemented across the country. He believes that UPS should be kept in the lower spectrum of the tax bracket.

Vinod Kumar of ARVI has setup a 100% EOU for exporting Online UPS and solar solutions. ARVI has also commissioned solar solution for irrigation purposes, which has a huge potential apart from enhancing its market share in niche products specially designed for medical and industrial sectors for critical applications.

According to Mr. Y B Suresh of TPC Smaller players are finding it difficult to access to new customer and volume based order because of the big players are coming out with very competitive price and products ranges & reverse auction. Earlier banks used to be priority customers but now with reverse auction we are out of it. So, Small player should focus on providing effective service support to retain their existing and grow in their reference market and focus on providing complete solution to customers and focus much on related products requirement in existing customer base.

Mid sized UPS manufacturers are embracing the Solar space in a big way as (a) this is a similar space like the UPS space, wherein inverters can be supplied (b) the market is expected to grow (c) there is saturation in the UPS space (d) an alternate revenue area without much investment into infrastructure. Understanding the technology of the Solar Industry is very easy for UPS manufacturers and being closer to existing UPS technology, it is easier to embrace solar. Since it involves Solar panels / modules, the cost / price of embrace solar to the extent of Solar Power Control Units. Solar power industry has lot of scope for genuine manufacturers with in-house R&D, while the mushrooming of the integrators is a debatable issue. Indigenously designed Off-grid & grid-sharing SPCU of medium to higher capacity has huge scope both in India as well as upcountry.

According to Mr. Sumanth Kumar Managing Director, Powernet Systems., Bangalore, believes that “In the past year the net materials cost of all the products gone up and we are taking all cost cutting measures to control the pricing and offer great value to customers.” We are doing reverse engineering and research to check all the possibilities to reduce cost without compromising on quality, he laments. flow going, some people started quoting very low. But surely they can not repeat and sustain but certainly some of listed companies could do it for long time. That is to play a different game to keep the share price high. Even they have to revert back at some point of time. We are focusing on diversified market segment like solar PCUs and closely working with few OEM buyers in that segment and working on new design to reduce cost of production and support small time OEM buyers.

Mr. Palash Nandy has 27 years of rich experience in Sales, Marketing and Strategic Planning at Legrand, Who joined the Legrand group in 1990 as a Sales Trainee in Kolkata. Subsequently he has many positions in Sales and Marketing in India. His last assignment before Numeric was at the Group HQ in France as Group VP Strategic Planning. Effective July 2016 he has taken over as CCO of Numeric which is a group brand of Legrand. According to him Softdisk is the oldest and largest circulated magazine and it gives a wide range of information from latest product news to in-depth articles on power electronic industry and its reviews & forecasts. The publication has been conducting surveys in the various segments of Power, Solar & IT Industry and coming up with SD Awards. These surveys provide an in-depth analysis of the some segments of the Industry and users utilize it as one of their decision making tools and also as a guide of the Industry.

Softdisk believes that being a negligible contributor to the GDP, Power Electronic Industry does not receive enough attention from the Govt., we believe the Govt. should realize the importance of Power Continuity as it is the life line of major GDP contributors. Softdisk has seen it all over the past two & a half decades, more often then not some of the companies use a lot of word jugglery in there promos, it must be the same thing which some one else must be offering without making lot of noise and at a better price. It is one area where customers need to be watchful. Softdisk believes that if Manufacturers mad rush for sale will only decrease their profits and ultimately lead to their collapse. So UPS business is not rosy and bright but has still not lost its potential.

SD Awards
SD's UPS AWARDS
SD's UPS Awards 2016
Survey Highlights
How They Faired
SD's Power Electronic Industry Analysis,
Year Ending March 2016
SD's Top 10
Power Electronic Companies
SD's Top 5
Online UPS Manufacturers
SD's Top 3
Line-Interactive UPS Manufacturers
SD's Top
Home UPS/CVT/Inverter Company
Special Awards
SD's UPS SURVEY
SD's UPS Users' Choice Awards 2016
Companies to Watch
SD Users' Satisfaction Rating
SD's SOLAR AWARDS
SD's Solar Market Analysis 2016
SD’s top 5, SPV Panel Manufacturers of the Year 2016
SD’s top 5, SPCU Manufacturers of the Year 2016
SD’s top 5, Hybrid-Grid Sharing Solar Power Solution Provider of the Year 2016
SD’s top 5, Off-Grid Sharing Solar Power Solution Provider of the Year 2016
SD’s Company of the year in Real Time Solar Power Generation Monitoring of the year 2015 - 2016
SD’s A++ Green Star Rating 2016

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