SD's Top 10 Power Electronic Companies

Chennai based Numeric Power Systems Ltd. which had made it a habit of clinching the top slot, did it yet again bagging the Most Prestigious SD's No1. Power Electronic Company of the year award for the 18th consecutive year. The company is also the largest manufacturer of Online UPS Systems in India making it the SD’s No.1 Online UPS Company of the year and also the SD’s No. 1 Line interactive UPS Company of the year awards.

All the three firsts related to UPS, went to Numeric, making it the most successful UPS company in the country. The company netted the total revenues of 479.92 crores, up from 471.62 crores over the previous years turnover. Hence registering a growth of little less then 2% in revenue term, this is below the standard industry growth which according to us happens to be 11%. Industry awaited & gossiped Numeric’s future, but Numeric surprised all and sundry by quickly rolling out its own brand (Digital HPE I 33 & HP FS) from its Salem & Chennai Plants. Result increased profit and faster turn-around time to customer request.

Rank 2010

Company Name

Turnover
In INR crs

Last Year
Rank

Growth
Trend

#1

NUMERIC POWER SYSTEMS LTD.

479.92

#1

#2

DB POWER ELECTRONICS PVT. LTD.

275.00

#2

#3

PCI LIMITED

145.32

#3

#4

CONSUL CONSOLIDATED PVT. LTD.

85.23

#5

#5

UNILINE ELCTRONICS PVT. LTD.

83.26

#4

#6

HIREL ELECTRONICS PVT. LTD.

74.10

#6

#7

TRITRONICS (INDIA) PVT. LTD.

55.25

#7

#8

TECHSER POWER SOLUTIONS PVT. LTD.

46.30

#8

#9

POWER ONE MICRO SYSTEMS PVT. LTD.

44.62

#10

#10

HYKON INDIA PVT. LTD.

41.90

NE

 

Rank 2009

Company Name

Growth In %

Strength

#1

NUMERIC POWER SYSTEMS LTD.

1.76

9434.27

#2

DB POWER ELECTRONICS PVT. LTD.

3.77

5307.12

#3

PCI LIMITED

27.79

2396.58

#4

CONSUL CONSOLIDATED PVT. LTD.

6.54

1640.86

#5

UNILINE ELCTRONICS PVT. LTD.

-2.64

1694.95

#6

HIREL ELECTRONICS PVT. LTD.

3.68

1455.14

#7

TRITRONICS (INDIA) PVT. LTD.

8.12

1101.47

#8

TECHSER POWER SOLUTIONS PVT. LTD.

5.08

938.89

#9

POWER ONE MICRO SYSTEMS PVT. LTD.

21.58

1028.01

#10

HYKON INDIA PVT. LTD.

27.86

1080.50

STRENGHT : Growth that would have been achieved on a fixed scale of 500 crores. If a company grows from 2 crores to 4 crores, growth is 100%. While a company growing from 100 to 110 crores shows a growth of only 10%. This anomaly is addressed by Strength. Strength is comparative growth of various companies on a fixed scale. Also considered is the market presence, after sales support, end-user education and system up-time.

APC, Emerson and Eaton’s who didn’t disclose turnover figures terming it to be their company policy. For UPSs sales of these companies, SD estimates APC’s UPS sales to be around 580 crores, while Emerson is some where around 626 crores. Another leading company Eaton’s Power Quality is estimated around 185 crores. These figure are just SD’s estimates through our own market sources and information coming out of Government agencies. Here it is worth mentioning that Govt.’s Right to Information policy has come good to evaluate the unknown to a certain extent.

Pune based DB Power Electronics Pvt. Ltd. has maintained its status as SD’s No. 2 Power Electronic Company in the country. They were also the SD’s No.2 Online UPS Manufacturer in the country. The company netted revenues to the tune of 272 crores up from 265 crores it netted in year 2008-09. A growth of nearly 3.77%, again below the industry average of 11%. DB are also the SD’s No. 2 Online UPS Company in the Country.

PCI Limited which entered the SD Ranking only two years back, managed to stick to its 3rd spot in the SD Ratings. PCI has the largest installed base in above 200kVA rating UPS Systems. The company netted revenues to the tune of 145.32 crores, making it the SD’s No. 3 Power Electronic Company of the Year. PCI are also the SD’s No. 3 Online UPS Company in the country.

Consul have bounced back after the previous years ranking of one spot in the SD Rankings. The company netted revenues to the tune of 85.00 crores, up from previous year turnover of 80.00 crores. Making it the SD’s No. 4 Power Electronic Company of the year. Consuls netted 89.90 crores in 2007-08, but slipped to 80.00 crores 2008-09. However this year they bounced back to SD’s No. 5 Slot. However Consul’s are still the SD’s No. 5 Online UPS company in the country.

Another strong performer in the last few years have been the Delhi based Uniline Energy Systems Pvt. Ltd. Which slipped one spot to make to the 5 th spot in SD Rankings. Uniline netted revenues to the tune of 83.26 crores making it in to the SD’s top 5 Club as SD’s 4th raked company. Uniline are also the SD’s No. 3 Line-interactive UPS Company of the year.

Hi-Rel Electronics Pvt. Ltd. Gandhi Nagar, Gujarat which went for major re-positioning of the last financial year seeing its revenue dip from 51.00 crores to 41.57 crores has been one of the rare success story in 2008-09. This year company netted revenues to tune of 71.47, the growth continued this year too, with company netting revenues to the tune of 74.10 crores. The success saga made it the SD’s No. 6 UPS manufacturer of the country. As entire revenue was raised thru the sale of Online UPS Systems, the company are also the No. 4 Online UPS company in the country.

Tritronics netted a turn over of 55.25 crore up from 51.10 croresit netted in the last fiscal and were crowned SD’s No. 7 Power Electronic Company of the year. Strength wise Tritronics has a slight edge over over its close competitors as its strategic business relation with Luminous provide a sharp business edge.

Steady growth & improved performance has been the hall mark of Bangalore based Techser Power Solutions Pvt. Ltd. They were crowned SD’s No. 8 Power Electronic Company of the year. With increasing presence in the North, no wonders, if company ends up even higher in the top 10 rankings chart in the coming years. The company netted total revenues of 45.30 crores up from 44.06 crores it had in 2008-09, a growth of over 5% which is which can termed good in this competitive market.

Clinching the 9th spot in the SD’s Top 10 Club was another south based company Power-One Micro Systems Pvt. Ltd. being adjudged the SD’s No. 9 Power Company of the year with a turnover of 44.62 a increase of over 21% from the precviou years turn over of 36.70 crores. A growth of nearly double the industry average, the company followed the policy of going for margin based sales which has really suited its style of functioning and hence the improvement of one rank.

The surprice element in this years analysis is the new entrant Hycon India Pvt. Ltd., A Thrissur, Kerala based company which netted revenues to the tune of 41.90 crores making it the SD’s No. 10 Power Electronic Company of the year.

Conclusion: The Slowdown trends was visible among few of the top 10 companies barring one or two company which did exceptionally well, with margin squeezed as volume wise there is increase in sales of almost all the companies. In all 682 companies were reached, here it is worth mentioning that many manufacturer have switched their line of business owing to severe price pressure. It’s a volume game with small margins, only the bigger and better will survive. Another visible trend adopted by many a regional majors is the pick & choose method adopted by companies. Regional players are playing in their own niche market where the biggies do not interfere. Slowdown has only taken the rosy freshness out of the business, but the scent still remains.

These rankings are limited to the companies responding to our survey and data provided by them.

EDITOR, SOFTDISK

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