SD USERS' SATISFCATION SURVEY
AWARDS, 2021
SAMPLE SIZE OF 7,108 RESPONDENTS |
Findings of the SD USERS' SATISFACTION SURVEY 2021 suggest that today's
customer is very price & quality concise. The higher rating customer is
extremely quality conscious still he wants good value for money and
thinks UPS to be an integral part of the computing system while at the
lower end too the myth "that customer is price sensitive & it's the
price that matters for him" is gone. Today the customer going in for
lower rating online UPS is very curious to know the quality of the
product and the quality of service he will receive post purchase. He is
no more interested in sacrificing quality for price. But the computer
vendors are more interested in pushing as far Desktops are concerned.
The survey shows that power protection equipment customers in India
primarily evaluate product reliability, maintenance and service
capabilities while selecting power protection equipment and hence
companies with presence (having a service center) nearer the
installation are preferred, this is more true in case of large
installations, this is also evident with more higher end UPSs are now
being sold by Indian UPS companies compared to earlier.
In the SME segment, suppliers need to actively anticipate the
customer needs and offer pioneering solutions with assured services.
Manufacturers that leverage this opportunity to distinguish themselves
from other peers are likely to gain a strong competitive advantage.
Today most corporate are willing to pay a premium for a truly reliable
product rather than take the risk of suffering outrages by compromising
on quality. Softdisk believes, though Power continuity & Quality still
are the key mantra for success of a UPS System albeit it is the ability
of the company to customize its product to customers satisfaction which
will turn the tide in its favor. Energy saving is going to be huge
factor in determining the success of UPS equipment. "Manufacturers will
need to be more creative and proactive in identifying and grasping
presently unexploited opportunities in the field of energy saving. With
all suppliers already providing high value to their clients and
competition being intense, energy saving differentiation - although very
difficult to achieve - will be key to accessing new markets.
With increasing value of space, there is an increased focus amongst
the new age customers to incorporate higher wattage per cubic inch and
demand high power factor for higher efficiency. This is where the Indian
manufacturers had lost the plot to the Chinese & Taiwanese companies.
With rack mounted version even the high end UPSs are coming with small
foot print. However Indian companies are fast catching up. New vendors
who want to position themselves in the Indian Power Conditioners and
transient voltage surge suppressors markets are taking the easy way out
of R&D and now even the established once need to enhance their
capabilities by going the Chinese way. This years survey clearly
indicates that trading their way out to win market is no longer yielding
success. Softdisk has always been trying its level best to educate the
end-users. We have always maintained that it is for the manufacturers
who have to identify the users' need and provide with cost effective,
long term solutions to address them. No wonders, our readers (the
end-users) have positioned us as Power Quality Consultants. Our mission
is to forge partnerships between Power Protection Equipment
manufacturers and end users. |
Over all 196 companies responded to our survey as we
reached 304 companies & professionals using products of these companies
giving SD Ratings 101 of them. For this Softdisk sent over 10000 direct
mailers. The result of the survey are based on 7108 responses received
to our elaborate questionnaire. The questionnaire in poll format was
made available at www.sdawards.in & also sent thru emails Efforts were
not limited here. Our executives visited nearly 124 installations across
various locations through out India, and also over 538 successful
telephone call were made to purchase heads & company's of various
installations, for this purpose separate call center services were
hired. |
This year the survey findings were analyzed more analytically by firstly
bifurcating Online & Line Interactive UPS manufacturers separately. UPSs
were further bifurcated into Three Phase and Single Phase products in to
various kVA categories, measured separately on Quality, After Sales
Service, Pre Sales End User Education, Technology advantage vis-a-vis
Cost effectiveness which Softdisk considers a must. The manufacturer
must be able to identify the need of the end user and feed them with
requisite information that will enable them to decide from the plethora
of products available in the market, to actually have a quality product
at a good enough price. In the online UPS category it is still the
online parallel redundant dual conversion technology which rules the
roost when it comes to high-end mission critical applications. However
at certain places Solar Energy solutions have gained some acceptance,
but all these are at a very nascent stage.
Our magazine is the first to come out with Complete Solar Industry
Survey with SD's Top 5 SPV Manufacturers, SPCU Manufacturers, OffGrid/Hybrid
& Top 3 Grid-tie Solar Solutions Providers, separately for the year
2020-21.
As usual we have updated the SD RATINGS, with stale companies earlier
in the list being removed and new companies included which serves as a
benchmark for quality & price-worthiness. May this survey allows the
end-users to take correct decisions, which help their business in the
long run.
As usual an effort by
SOFTDISK to educate the masses. |
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Best in Product Quality
NUMERIC, LEGRAND KEOR HP
SWITCHING, AVO ONLINE
HYKON, GALAXY SERIES
FUJI CONSUL, FALCON
SERIES
Best in After Sales Service
SWITCHING AVO
FUJI CONSUL
Best in Pre Sales End User Education
NUMERIC
Best in Technology Advantage vis-a-vis
Cost Effectiveness
HYKON
NEXUS |
As the above chart indicates Numeric UPS emerged with top honors securing
(95%) satisfaction ratings. Switching's AVO series (94%) along with Fuji
Fuji Consul's FALCON Series (93.5%) & Hykon's Series were adjudged best
in product quality.
Switching along with Fuji Consul were adjudged best in After Sales
Service came a close second & Third respectively in this years overall
satisfaction ratings.
Fuji Consul clinched the 3rd spot in the above 200 kVA ratings in the
3 Phase category securing (93.5%). Close on the heels was the HYKON
INDIA sharing the 4th Spot in terms of percentage points securing (93%).
However Numeric were adjudged best in Pre Sales End User Education.
Hykon was also adjudged Best in Technology Advantage vis-a-vis Cost
Effectiveness along with Nexus.
ARVI & NEXUS both company secured 92% to clinch the 5th spot in
online UPS There UPSs are sturdy and cost effective.
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Best in Product Quality
NUMERIC, LEGRAND KEOR
HPE
FUJI CONSUL, FALCON
SERIES
HYKON GALAXY SERIES
Best in After Sales Service
SWICHING AVO
FUJI CONSUL
Best in Pre Sales End User Education
NUMERIC
Best in Technology Advantage vis-a-vis
Cost Effectiveness
POWERONE
HYKON
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As the above chart indicates Numeric UPS & Fuji Electric Consul Neowatt
Pvt. Ltd. emerged with top honors securing (94%) satisfaction ratings.
Fuji Consul's Falcon Series came a emerged with top honors scoring top
marks in product quality and after sales service. Hykon's Galaxy Series
with (93%) satisfaction levels emerged seconnd. Third in race were AVO
series from Switching AVO with (92%) satisfaction levels.
KEOR, FALCON & Galaxy Series were adjudged best in product quality
while Switching AVO & Fuji Consul were adjudged best in After Sales
Service. Close on the heels were the Galaxy Series from Thrissur based
Hykon India having a satisfaction rating of (92%), the product along
with POWERONE Platinum PPT & PPM range was adjudged best in Product
Quality vis-a-vis cost Effectiveness Satisfaction Rating. PowerOne were
rated 5th in SD Users' Satisfaction rating with (91%) points.
Next in the list UPS from ARVI with 91.5% satisfaction level clinched
the 4th spot in this category.
PowerOne Platinum PPT & PPM range was adjudged 5th in SD Users'
Satisfaction rating with 91% points. |
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Best in Product Quality
NUMERIC
UPS HPE 33 Series
TECH UPS, TECHSER
Best in After Sales Service
AVO
FUJI CONS
NEXUS
Best in Pre Sales End User
Education
AVO
Best in Technology Advantage
vis-a-vis Cost Effectiveness
POWERONE
HYKON
AVO |
As the above chart indicates Numeric UPS, Techser Power, emerged with top
honors securing (94%) satisfaction ratings. Numeric HPE Series & TECH
UPS from Techser, were adjudged best in terms of Product Quality.
Fuji Electric Consul, & Powerone Micro systems Pvt. Ltd. with (93%)
satisfaction rating clinched the second spot in the Users' Satisfaction
Survey, 2021.
AVO, along with Fuji Consul, Techser & Nexus were adjudged best in
After Sales Service.
Close on the heels was Kolkatta based Switching AVO Electro Power
Ltd. which managed to clinch (92%) satisfaction ratings clinched the
third spot. AVO earned the distinction of being the Best in Pre Sales
End User Education.
Hykon India Limited clinched the 4th spot in this category with
(91.5%) satisfaction level.
Bangalore based E & C with (91%) satisfaction level clinched the 5th
spot in this category. AVO along with Powerone & Hykon was adjudged Best
in Technology Advantage vis-a-vis Cost Effectiveness. |
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Best in Product Quality
NUMERIC
UPS, ONFINITI
TECH UPS, TECHSER
Best in After Sales Service
NUMERIC
UPS
AVO
Best in End User Education
TECHSER
Best in Technology Advantage
vis-a-vis Cost Effectiveness
AVO
UNILINE |
As the above chart indicates Numeric & Switching AVO emerged with top honors
securing (94%) satisfaction ratings. Numeric ONFINITI from Numeric, TECH UPS
from TECHSER were adjudged best in terms of Product Quality.
PowerOne Micro Systems & Techser Power with (93%) satisfaction rating
clinched the 2nd spot in the Users' Satisfaction Survey, 2021.
Fuji Electric Consul clinched the 3rd spot in this category with (92%)
satisfaction level.
Close on the heels were Accenta from Electronics & Controls Power Systems
Pvt. Ltd., managed to clinch (91.5%) satisfaction ratings clinching the
fourth spot along with Uniline.
BPE with along with Nexus having achieved (90%) satisfaction level with
A++ ratings clinched the 5th spot in this category.
Numeric, AVO, along with, was adjudged best in providing After Sales
Service.
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Best in Product Quality
NUMERIC, HP Series
Best in After Sales Service
NUMERIC UPS
CYBER POWER
MICROTEK
Best in Technology Advantage vis-a-vis
Cost Effectiveness
ELENT
NUMERIC UPS |
As the above chart indicates Numeric HP Series topped the chart with (94%)
satisfaction levels.
Cyber Power came a close second in the over all rating with (93%)
satisfaction level in this satisfaction rating.
Next in line was Elent bagging overall 3rd spot by clinching (92.5%)
satisfaction level.
Elent along with Numeric had the distinction of having been judged
Best in Technology Advantage vis-a-vis Cost-Effectiveness. However it
was Numeric, Cyber Power & Microtek which emerged as the best in terms
of After Sales Service.
Microtek made mark in UPS with its LEGEND Series clinching (92%)
satisfaction level to clinch the 4th spot. They are also adjudged best
in After Sales Service.
Hykon India Power Systems having one of best service network clinched
the fifth spot with 91% satisfaction level for their GREEN INLINE
series. |
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